For smaller companies and startups, it can be incredibly effective. Particularly, if your company has an event to promote, Instagram is one of the first places you should go to do it. Depending on the size of your online following, Instagram can be ideal for promoting an event. Instagram's current tool set makes it very challenging for nonprofits to convert their Instagram followers into donors. Over time through powerful visual storytelling a nonprofit can build a strong brand and grow their Instagram following, but without the ability to link to a donate page inside of Instagram, it's difficult to inspire your Instagram followers to do more than simply like.
Promotions
![Promoting Promoting](https://i.pinimg.com/originals/66/7e/21/667e21a54c7739a1874fd8b8e78059dd.jpg)
- If you use Instagram to communicate or administer a promotion (example: a contest or sweepstakes), you are responsible for the lawful operation of that promotion, including:
- Offer terms and eligibility requirements (example: age and residency restrictions); and
- Compliance with applicable rules and regulations governing the promotion and all prizes offered (example: registration and obtaining necessary regulatory approvals)
- You must not inaccurately tag content or encourage users to inaccurately tag content (example: don’t encourage people to tag themselves in photos if they aren’t in the photo).
- Promotions on Instagram must include the following:
- A complete release of Instagram by each entrant or participant.
- Acknowledgement that the promotion is in no way sponsored, endorsed or administered by, or associated with, Instagram.
- We will not assist you in the administration of your promotion and cannot advise you on whether consent is required for use of user content or on how to obtain any necessary consent.
- You agree that if you use our service to administer your promotion, you do so at your own risk.